Branding, logo, identity and development for Love Adorned in New York City. Love Adorned is a retail concept store that specializes in unique, high end contemporary and vintage jewelry, accessories, wellness and home products. Work with this company began in the initial concept stages with brand development and market research, expanding into logo and collateral design, identity design, brand expansion and digital management. Brand expansion includes the addition of the blog (design, art direction and content development), an e-commerce website and website redesign, private label product development and the opening of a second location in the Hampton’s chic Amagansett Square.
Logo design for “Love, Adorned” flagship store at 269 Elizabeth Street, far left. Updated “Summer” rendition of logo, top right. “Love, Adorned: East End” logo for Hamptons location in Amagansett Square, lower right. Initial branding concepts and collateral, below.
Layout, UI/UX Design and Global Styling for original and updated e-commerce website and accompanying blog. Alternate designs were also presented in white before the final version with a grey background was selected.
Graphic design, content development and art direction for the Love, Adorned Blog. Additional screen shots, below, complete list here.